When
thinking of Environment Texas, one would instantly think that it was an
organization pertaining to saving our environment from its current catastrophe,
but today, we learned that that isn’t the only goal this non-profit
organization has been established for. Saving the environment is the key goal,
but so is introducing our humankind to new aspects of living. Livingin a world that is environmentally
friendly, but also full of advocacy and prosperity. Many people may feel that
it is only the wealthy and the powerful that are able to make life-changing
decisions, but we have established that it is the given right and ability to
every individual residing on this planet to be able to make a difference.
Everyone is capable of reaching out and setting themselves apart from others,
and today, at the Texas Environmental Leadership Conference, held at the
University of Houston campus, we experienced this phenomenon.
“Leadership
For a Greener Houston”
In order to
fix this catastrophic era in our lives, it is important that we put out our
leadership skills and make certain that the message has been let out to
everyone. And, to do that, our panelists in the “Leadership for a Greener Houston”
session of the conference introduced various ways in which we would be able to
provide leadership. There were four panelists, and each had a different story
to tell…
Bill Dawson,
who is a former Environmental Reporter for the Houston Chronicle and currently
a lecturer at Rice, was second in line to present his experiences and give out
helpful ideas for the future leaders to come. Coming from a very press-related
background, his experiences showed us the struggle and time it takes for media
coverage to really take place and make a difference. He mentioned that a
Princeton University professor had claimed that media, such as online media,
has become purely opinionated blogs, rather than actual reporting. To that, Mr.
Dawson said that while it may be true, it’s our society’s way of attempting to
a difference. If the media was merely just based on reporting events that take
place, our world wouldn’t haven ever made it to the higher state it is
currently in. Putting our thoughts and our opinions out there is what makes
change happen, and with that, Mr. Dawson provided very useful ideas on the
different types on press that can help:
1) One
should familiarize himself with the various media outlets. Be sure toknow who does what, but to never be too
desperate, to where you wouldn’t be able to get your work done.
2) Approach
such media outlets on environmental stories, and even try the business
reporters, as the current environment has also begun to affect the economy.
3) If doing
that doesn’t help, it would be a great idea to try and work with opinion
columnists and editorials, which are vast outlets to put your opinions and be
acknowledged for them, without having to be subject to certain journalistic
requirement.
4) And with
all this, the most popular present-day outlet would be online blogs. Not only
are there various Internet sites that host blogging, but newspapers also have
blogs on their websites that one can get a hold on and make a statement.
5) Along
with just reaching the media with your own opinions, it’s also good to show
them effort in how you pursue your opinions. Business out-staging has become a
popular way, which includes media events such as press conferences, marches, or
any other publicity-seeking phenomenon. Mr. Dawson as suggested that these
events be held on the weekends, particularly Saturday, which is a dry day for
the media and reporters would be searching for events to be put in the Sunday
newspaper.
Ginny
Goldman, the state director of ACORN, was next up to speak. Being passionate is
one of the most important aspects of a good leadership, and it must be said
that she really was as passionate as it may take. She began by sharing her
experiences with the audience, which included all the criticism that her
organization had received by statesmen. Being as passionate as she is, she took
even the worst of press as good press for her organization. Her main goal was
to educate the audience on the organization of the steps that should be taken
to solve an environmental issue:
1) The key
thing to organizing is to figure out how we go about organizing. Recognizing
the problem is the first step that needs to be taken, and in order to do that,
it’s important that one can get to the people facing the problem, rather than
depending on outer sources, who wouldn’t be able to make those experiences as
real as they are.
2) To get to
the people, many efforts have to be taken. Efforts include going door-to-door
to discuss the issue, phone-banking and calling such people, or the most
reliable and convincing, is to get to them through the media.
3) Once the
people have been gotten a hold on, it is important that one establishes a
relationship with these individuals and figure out where they’re at and what
they’re facing. It is important that one is informed on what people want to be
able to gain the solutions needed to fix these conflicts.
4) The next
step is to make sure that the selected individuals feel challenged enough to
fix the current situations. One must give them a vision for the future, which
would make them want to put more effort into fixing the problems.
5) The
people facing such problems should be able to speak for themselves. It’s
significant for a person to put out their thoughts, so others can hear you
separately, rather than a whole group of people speaking up different opinions.
6) It is
important for such people to be constantly motivated, which happens by using
many strategies to do so.
7) Last, but
not the least, it is important to make sure that everyone stays united, and all
their efforts are leveraged, rather than being inconsistent.
Our last
panelist to come up and speak was Leo Gold, radio host of the Capital Show on
KPFT radio. Along with his passion for a positive change in the world, he
showed the audience that a difference could also be made through entertainment.
He mentioned that it isn’t important to be in the field of environment, but
what is important is having the will to make a change, much like himself. In
order to make his petition a success, he underwent these policies, which
brought him a long way:
1) Ask
questions. It is essential in properly researching and coming to a conclusion,
that you ask questions and get answers that have been unknown to you or the
rest of the society.
2) Write to
people and petition, to get your point out there. Writing and petitioning
involves being more specific with your concerns, rather than being as vague as
saying you want to help out the environment or recycle. There are steps that
should be taken to accomplish these things, and those steps need to be made
known to others. But, at the same time, don’t underestimate anyone’s knowledge
on these issues, because there may always be people who know more than you.
3) Lastly,
as even Ginny Goldman mentioned, organize properly. Organizing is the key to
success, as some say, and in issues such as these, it is definitely a true
statement.
With all
this being said, our 32 attendees learned many skills that they need to become
the future leaders of this city, this state, this nation, and this planet.
“Career Opportunities in a Green Economy”
Who knew
that even in such recession, there are potential jobs out there that could
create a career for the long-term? Jobs that are being introduced happen to be
in many different firms, such as renewable energy, energy efficiency,
non-profit, and government. For those pursuing a career in engineering,
architecture, business, marketing, economic science, and politics, these
careers could be of potential interest. In the second part of our conference,
we learn from many successful green jobs advocates how great of a career, being
part of a profession that gives you an income and also provides our environment
with help, can be.
As we began
learning the background of our fellow panelists, we notice one very significant
aspect that they all have in common. They are all LEED certified, which has
become one of the most important thing to be a part of in order to make a
career in the greens jobs sustainability industry. Many followers of the green
economy may not be familiar with this system, but it definitely was made known
that the USGBC has developed this system, in order to induct a wide variety of
individuals that are willing to make this “green” change in the economy.
While many
of our panelists have pursued their career through architecture, they’ve
mentioned many new jobs that are being offered in this upcoming industry. There
are jobs such as a green operations consultant, civil or mechanical
engineering, or even using your Journalism degree towards being an
environmentalist reporter. Of course, this is only a few out of the many that
were introduced at this conference, but it’s definitely great knowing that our
panelists are so knowledgeable as to bring out those ideas to the audience.
Just like the
previous session, our panelists in this session also had their own ideas to
share with us, to help us make the difference that needs to be made. One of the
key aspects that were learned through this, once again, is that no matter what
your major is in college, you are able to accomplish your goals as being a
green economy activist. One of the more different approaches to this concern
came from Laverne Williams, who is an architect and building ecologist of
Environment Associates. He is one the oldest green architects in the state
of Texas, but his approach came so differently to you when he said that the
“green phenomenon” needs to be more than just for yourself, it needs to be for
the entire world. He mentions that being selfish or arrogant won’t help, and
that he would only want to hire people who are certified and passionate in
doing this for our society. Julie Hendricks, EcoServices Specialist at Kirksey,
also agreed and like Ginny Goldman, said that being passionate about this
concern is one of the most important things to accomplish before you can
accomplish a career in this field.
This session
was even more successful than the last one. With over 100 attendees, we
definitely maxed out our total goal for this conference. The attendees ranged
from graduate students, to college seniors, to older adults also interested in
this movement. It was quite impressive, and we all look forward to another
event such as this that will significantly change our perspective on the green
movement.